Website & eDM Design
Website & eDM Design
Previously over-cluttered with information with a sporadic layout, this website was desperate for a refresh in order to reduce bounce rate and increase enquiries. Working with the client, we first reduced the amount of information appearing on each page down to the core details that bring real value to those on the hunt for a builder, before I then redesigned the pages in a way that guides the eye through the information easily, in a modern, visually appealing and on brand layout.
Task
Refresh of existing website page designs & design and build of eDM
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Skills
InDesign, Photoshop, MailChimp
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Client
Cain Built Ltd.
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Website:
Page Design (Look & feel)
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Email Direct Marketing:
Design & Build