Dallas Investigations Visual Identity
The Dallas logo was designed to signify that Dallas are an experienced, professional and trusted company.
The Auckland Sky Tower silhouette is punched out of the letter ‘A’, referencing this corporate status and company location while also subtly symbolising ‘investigations’ by being almost hidden within the ‘A’ as if it were concealed information.
Several concepts were created during the concept phase and are also shown here.
Logo Design & Visual Identity